Art Direction for the Amalfi Outdoor Rug Collection by Naturtex
The Amalfi Collection was conceived with the goal of capturing the serene beauty of outdoor living, drawing direct inspiration from the Albufera, a stunning natural landscape in the heart of the Valencian region. This unique setting, where vegetation and sand coexist harmoniously, creates a delicate yet powerful interplay of light and texture. Our objective was to translate this natural balance into the design of outdoor rugs that echo the organic patterns and contrasts found in this environment.
